Marketing Hype

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A few days ago the creators of Fair Ads Network got the site fired back up and are again looking for Beta Testers - this time they say the beta is ready to start and they need an undisclosed number of people to try it out.

Basically this program is designed to compete with Google’s Adsense/Adwords marketing - no small feat by anyone’s standards. There are several competing networks already available but none of them have been particularly successful so far. The biggest downfall to the upstarts has been the fact that they are only available to Americans whereas Google allows people the world over to make money online with Adsense. This is why I think Fair Ads may have a better chance than the previous comers. Fair Ads will be open to a global audience and they make a point of telling their members that they will never ban you for click fraud or other violations ala Google’s notorious “you’re banned for life and we won’t even tell you why”.

If you are selling in business, it’s crucial to choose the RIGHT kinds of products to sell. Don’t get stuck trying to convince people that a certain product is the best when it quite clearly is not. For example: Trane heat pumps. The Trane name is world-famous and is renowned for the quality and reliability of their products. You might say it this way: Trane products will sell themselves, because quality sells itself. Get yourself one or more QUALITY products to sell, and you’ll have far fewer hassles along the way.